Enrichment Federal Credit Union Board of Directors Appoints
Mike Hayes as New CEO
The Board of Directors of Enrichment Federal Credit Union (EFCU) is pleased to announce the appointment of Mike Hayes as its new chief executive officer. With 34 years of experience in the credit union industry, Hayes brings a wealth of knowledge, strategic insight, and operational excellence. His career reflects a deep commitment to member-focused financial solutions, organizational growth, innovation and operational excellence.
Hayes’ credit union journey began in lending, where he developed a strong foundation in serving members. He later served as a State Credit Union Examiner, gaining firsthand expertise in regulatory compliance and institutional oversight. His career expanded into marketing and operations, where he led initiatives that strengthened brand visibility and improved service delivery.
Hayes has held the position of CEO at two credit unions, where he led organizational growth, enhanced member engagement, and built resilient, high-performing teams. His leadership style blends strategic vision with a hands-on approach to innovation and service delivery.
For the past seven years, he has been a key leader at EFCU, most recently serving as Chief Risk and Technology Officer. In this role, he oversaw the credit union’s enterprise risk management and technology strategy—ensuring the organization remained secure, agile, and future-ready in an evolving financial landscape.
Hayes’ career reflects a deep commitment to the cooperative mission of “people helping people.” His leadership is distinguished by a holistic understanding of credit union operations, a proven ability to navigate complex regulatory landscapes, and a forward-thinking approach to digital transformation and risk governance. These qualities make him an ideal fit for this role, bringing both strategic vision and operational expertise to the organization.
“Mike has been with Enrichment for many years and in every role and project, he has delivered solid results and has built strong teams and strong relationships. Mike would say that it wasn't due to his efforts but to that of the Enrichment team members. There's a lot of truth in that view, but it takes a strong leader like Mike to motivate and steer a group in the right direction, together,” Rick Benson, Board Chairman.
Under Hayes’ leadership, members can expect a continued member centric focus, modern banking solutions, enhanced digital services, and support of the communities we serve.
Enrichment Federal Credit Union Celebrates Groundbreaking
of New Emory Road Branch
Enrichment Federal Credit Union celebrated a groundbreaking ceremony on Wednesday, July 30, for its future branch site at 1421 E. Emory Road. Community members, business leaders, and representatives from local nonprofit organizations were in attendance along with Enrichment Federal Credit Union board members, executives, and staff.
Mike Hayes, Enrichment Chief Executive Officer, and Rick Benson, Enrichment Board Chair, opened the ceremony with comments highlighting the Credit Union’s dedication to helping members build a stronger financial future and the significance of the new branch location.
“Enrichment has been helping members save money for more than 75 years. Our new branch is conveniently located on Emory Road and will provide convenient access to Enrichment’s financial services to the surrounding communities,” said Hayes.
Designed with the member experience in mind, Enrichment’s new branch will combine a community-inspired design, modern banking technology, and in-person staff to provide personalized service.
The future branch conducted its first order of business during the groundbreaking ceremony by honoring local charities. Representatives from DeBusk Boys and Girls Club, United Veteran’s Council, Halls Elementary School, and Brickey-McCloud Elementary School were presented with a $1,000 donation check and a bin overflowing with program supplies specific to each organization.
“Today’s groundbreaking ceremony is not only about opening our doors for business in a new building, but also about our commitment to supporting our neighbors. Our Community Enrichment Program is one of the many ways that we do our part to help make the communities we serve a better place to live, work, and worship. These donations are representative of the voice of our members, and we’re honored to present them today,” said Hayes.
Enrichment Federal Credit Union’s Emory Road Branch is expected to open in mid-year, 2026.
Community Shred Days
Enrichment offers annual Community Shred Days for our members and the communities we serve. You have the opportunity to bring sensitive, personal documents for secure on-site shredding. Bring up to three bags or boxes of shred to your local shred day to safely and securely shred your documents.
Friday, May 16 - North Office - 9AM-12PM
Friday, June 13 - Halls Office - 9AM-12PM
Friday, July 18 - Kingston Office - 9AM-12PM
Tuesday, August 19 - Tazewell Office - 11AM-1PM
Friday, September 19 - West Office - 9AM-12PM
Friday, October 17- Northshore Office - 9AM-12PM
Friday, November 14 - Clinton Office - 9AM-12PM
Blessing Box Stock Up
Did you know 9 million American children struggle with food insecurity during the summer months? Our Halls Branch is leading a campaign to help stop child hunger by filling Blessing Boxes in the Halls area with easy-to-make, kid-friendly meals. You can donate non-perishable food items to our Halls Branch to help keep the boxes full all summer long. Let's work together to make sure no child goes hungry!
Gloves of Love Campaign
Warm up Roane County with Gloves of Love! For 16 years, we've been collecting new gloves, hats, and scarves to keep kids cozy during winter. Help us reach our goal of providing warmth to every child in Roane County by donating today. You can drop off new items at any of our branches or make a monetary donation and we'll do the shopping for you. Together we can make sure no child goes without warm clothing this winter. Join the Gloves of Love campaign and spread the warmth!
Blue Line Christmas
Join us in spreading holiday cheer to children in need! Our Tazewell and Oak Ridge Branches have been supporting the Blue Line Christmas project in Claiborne and Anderson Counties, giving struggling families the chance to purchase Christmas gifts while bonding with local law enforcement. With your help, we can make this year even brighter for these kids. Witness the joy on their faces as they shop for gifts they wouldn't normally be able to afford. Branch Manager, Miranda Ingram, says it's the ultimate reward. Let's make a difference together and bring some holiday magic to those who need it most.
We are available for you 24/7!
We now have 24/7 live telephone support, 365 days a year! Call us anytime when you need to know your balance, make a transfer or need information regarding your account. Our 24/7 Call Center will be able to help you with most of the things you typically call us for. Member financial solutions made easy 24/7!
